Education Principles

The following modern educational principles are used in the Personal Branding MBA’s education programmes:

Action learning: integrated academic and practical courses with a high degree of self-responsibility and constructivism in learning processes.
Competence learning: the development of personal competences towards a position-oriented competence profile.
Online learning: using the web-based infrastructure, which includes gathering knowledge through e-learning.
Internships and practice : the business community and other organisations are highly involved in the programmes
Problem Based Learning (PBL) a combination of identifying problems and finding solutions using entrepreneurial case studies and workplace visits.

We have developed a modern training concept, which incorporates a mixture of:

training geared towards actual practice;
vision improving lectures and tutorials;
private study by means of e-learning
place of work learning with ‘real’ assignments

Most of the contact modules, the entire study support and guidance as well as the entire training are realised in English language. The active role of the student forms a central starting principle at our MBA. In that respect, the student in his capacity as a self-responsible professional is taken seriously. This advanced study approach puts an end (in part) to boring and useless transfer of information. In consultation with the Tutor (student counsellor), you choose what and when you learn yourself.